Josie O'Brien
Creative Content WriterJosie is a Creative Content Writer at HELLO! and HELLO! Fashion, specialising in editorial and partnership content across print and digital. With a love of storytelling, she produces everything from trend-led beauty and fashion pieces, review features to engaging advertorials.
Prior to joining HELLO!, Josie was a senior writer at Fabulous, where she specialised in features and investigations.
During her time at Fabulous, Josie and her team were nominated for the 2023 Making a Difference Award for their Baby Bank On Us campaign. Before that, she held the position of Chief Reporter at a national news agency.
Recent articles from Josie O'Brien
Meet the trending youth-boosting injectable that doctors say can last for two years
We’re in a new era of aesthetics, with beauty patients seeking natural results that still pack a punch. Sculptra is leading that charge…
Everything you need to know about WeightWatchers for Menopause
The new programme includes virtual workshops led by menopause-trained coaches, plus nutritional advice for every hormonal stage
I tried the exercise class that's just like a nightclub - here's my review
Fitness influencers credit their washboard abs to these immersive workouts, so I decided to try one out for myself. Here's my honest review...
This collagen booster can give you a non-surgical facelift in as little as 45 minutes
Everything you need to know about Ultherapy Prime... and aesthetic doctors say it's 'groundbreaking'In partnership with Ultherapy
How this 30-minute mental wellness treatment could help to curb your food cravings
One patient described it as “revolutionary” after losing an inch of fat from her body, whilst another gushed that it brought her joy back
Celebrity makeup artist reveals how to get flawless makeup on mature skin – every single day
We spoke to celeb MUA and social media star Bryony Blake, who's also a regular presenter on This Morning’s beauty segmentsSponsored by Hada Labo Tokyo
How to use an LED face mask for younger-looking skin
LED light therapy has the power to boost collagen production, reduce the appearance of wrinkles and soothe irritated skin
Cath Kidston just dropped its AW25 collection – 12 products our editors are shopping
Iconic British brand Cath Kidston is ushering in a new era of whimsy with its latest collection, named The Board Game. Our editors love these pieces…In partnership with Cath Kidston
This 'powerful' new film about Tourette's is set to change lives
The heartwarming movie has a stellar British cast, including Robert Aramayo, Peter Mullan, Shirley Henderson and Maxine Peake
This sell-out advent calendar has £935 worth of beauty products for £99
Luckily for you, we have an exclusive 10% off code so you can get the coveted beauty advent calendar for even cheaper
Exclusive: Jodie Kidd on how rural living impacts her personal style – and her exciting new venture
The former supermodel, 46, quit walking catwalks just four years after getting scouted at age 15 due to crippling anxiety and panic attacks
Victoria Beckham just dropped a new lightweight foundation - here's why I'll never use another one again
The former Spice Girl says she designed the makeup-skincare hybrid (which is the first foundation she has ever released) for her fellow minimalists
Sophie Habboo proves that an £11 buy is all you need for an airbrushed glow
The Made in Chelsea alum married co-star Jamie Laing in 2023, and the pair announced in June that they are expecting their first child
Tamzin Outhwaite on the biggest ‘wake up call' of her 40s
The actress speaks exclusively to HELLO! about digging deep, thriving during perimenopause and her unconventional skincare regimes…Sponsored by Hada Labo Tokyo
This celeb-approved serum will give you long, fluttery eyelashes in just 25 days
The unique formula previously received the Molly-Mae Hague seal of approval, whilst Sophie Habboo noticed “the most incredible difference” to her lashes from it
Sleep-deprived skin? Our experts review the cult range that instantly revives tired complexions
The iconic line was launched by Estée Lauder in 1982, making it the first beauty brand to create skincare products specifically designed for sleepIn partnership with Estée Lauder
This leading period underwear brand has a branch specifically for teens
Kt by Knix period undies have been tested by over 280,000 teenage girls, and come in multiple absorbency levels for all cycle phases
This winter resort attracts royalty and A Listers – and you can stay there for £600 cheaper
Zara Tindall has been known to visit the village, which is nestled in the French Alps and famed for its traditional stone architecture
Beauty editors swear by this Japanese skincare brand for plump, refreshed skin
Could Japanese beauty be the secret to midlife radiance? Our editors put Hada Labo Tokyo to the test and here are their reviews...Sponsored by Hada Labo Tokyo
Elizabeth Hurley discusses her 'devious' return to TV at 60
The actress speaks exclusively to HELLO! about her most mischievous role to dateIn partnership with Channel 4
This little-known beauty outlet sells reduced Dyson Airwraps and Airstraits
We've also found Dyson's Supersonic Hair Dryer in the sleek black and gold colourway reduced by 36%
7 trending treatments that offer 'genuine results' according to aesthetic doctors
For hydrated skin, boosted collagen and sharper facial structure, these are the aesthetic treatments to have on your radar
Why the founder of ghd launched new heat styling brand Cloud Nine that's 'kinder' to hair
“As a woman, it’s so important to be bold, trust your instincts and take the initiative,” Susan Powls tells HELLO!
This viral sheer co-ord is finally back in stock – and it’s bound to sell out again
Sheer, chic and with an aura of edgy sophistication, this two-piece is going straight in our basket
I tried Victoria Beckham’s 3-step skin routine for a glow-from-within, and I’m obsessed
One pump of Posh Spice's favourite skin illuminator instantly blurred my pores
I got a psychic reading on Nebula and discovered two odd facts about myself
The online psychic reading market is currently valued at £2.8 billion
The new ghd range can achieve any kind of curl – from beachy waves to Hollywood bounce
Promising no extreme heat damage, could this range become your secret weapon to quick, effortless curls?
New mobile game Talking Tom & Friends: World makes perfect summer entertainment for kids
We’ve previewed all the new features in the child-friendly gameIn partnership with Outfit7
This supermodel-approved skin device takes years off your face in just 30 days
One 46-year-old woman was mistaken for being in her 30s since using the gadget
These 8 dresses are the ultimate sunny-day staples for every fashion girl
From weddings and soirees to holidays and al fresco evenings, we've found dresses that do it all
What I learnt from using the Liven app that improves wellbeing and resilience
The app has an AI ‘companion’ that you can talk to 24/7
How to get half-price school shoes on brands like Kickers and Skechers in September
Looking for great value school shoes that will actually last? We’ve found them… and a way for you to snag a pair at half-price
Meet the cult face cream that banishes wrinkles and dark spots in just 3 months
The cream is around 20 times stronger than over-the-counter retinols
Consider your beach bag beauty essentials sorted, thanks to Chanel
Packing for a day by the sea has never been easier
This daily food supplement has five-star reviews for curbing cravings
Users claim it 'stops the food noise' in a similar way to Ozempic and Mounjaro
These new Crocs designs are perfect for film lovers - see 5 styles we’re shopping
Save up to 30% on some of the designs
I tried Liz Earle’s 3-step skincare routine and now get daily complexion compliments
The bespoke skincare sets are over 47% cheaper than buying the products individually
My Talking Tom Friends 2 is here! What to expect in the reimagined mobile game
We’ve previewed all the new features in the sequelIn partnership with Outfit7
The exact red nail polish Kendall and Kylie Jenner swear by is on sale
The red manicure is an enduring classic
This Kate Moss-approved designer just launched an 'addictive' new perfume
The long-lasting scent makes the perfect wedding fragrance
The new Hair Salon feature on My Talking Angela 2 is perfect for beauty fans
My Talking Angela recently celebrated its 10 year anniversaryIn partnership with Outfit7